It is a model where influencers earn commissions for generating sales through unique links or codes.

Brand advocacy happens when influencers or customers genuinely support and recommend a brand.

UGC is content created by users or customers featuring a brand or product.

Followers often trust influencers because of their authentic relationship and consistent content.

Fashion, beauty, fitness, gaming, technology, food, travel, healthcare, and finance.

It measures audience interaction through likes, comments, shares, and saves.

It indicates how active and connected an influencer’s audience is.