A report created or modified by a merchant and saved for future use.

Yes, but permanent changes require saving as a custom report.

A pre-built report created by Shopify.

Yes, merchants can customize reports using filters, dimensions, and metrics.

They help merchants make data-driven decisions.

Reports are detailed visual and tabular summaries of store data.

Most dashboard metrics update within approximately one minute.

It shows sales, sessions, conversion rates, customer data, and fulfillment metrics.

The Analytics Dashboard is a customizable page displaying important business metrics and insights.

It can be accessed from the Analytics section in the Shopify Admin.