They signal authority and trust.
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Backlinks are links from other websites that point to your website, and they remain an important signal of authority and credibility. High-quality backlinks from relevant, trustworthy websites help search engines understand that your content is valuable and reliable, which can improve search rankings. In AI SEO and Answer Engine Optimization (AEO), strong backlinks also contribute to E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness), increasing the likelihood that AI-powered search systems will recognize, trust, and potentially cite your content in AI Overviews and answer engine results.