Optimizing images for search visibility and performance.
NOIR & BLANCO COMMUNITY
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Image SEO is the process of optimizing images to help search engines understand, index, and rank them in search results. It includes using descriptive file names, relevant alt text, compressed image files, appropriate dimensions, modern formats like WebP, and image sitemaps where applicable. For Shopify stores, effective image SEO improves page speed, enhances accessibility, increases visibility in image search, and supports better overall search engine rankings.