What happens to Magento URLs during migration?

During a Magento-to-Shopify migration, Magento URLs often change because Shopify uses a different URL structure for products, collections, pages, and blog posts. To ensure a smooth transition, old Magento URLs should be mapped to their corresponding Shopify URLs using 301 redirects.

Typical URL changes include:

• Product URLs:
  Magento: /diamond-ring.html
  Shopify: /products/diamond-ring
• Category URLs:
  Magento: /engagement-rings
  Shopify: /collections/engagement-rings
• CMS pages:
  Magento: /about-us
  Shopify: /pages/about-us
• Blog posts:
  Magento: /blog/how-to-choose-a-ring
  Shopify: /blogs/news/how-to-choose-a-ring

What should happen during migration?

• Map every important Magento URL to the most relevant Shopify URL.
• Set up 301 redirects to preserve SEO rankings and backlinks.
• Update internal links to point to the new Shopify URLs.
• Generate a new XML sitemap and submit it to search engines.
• Test redirects to ensure visitors are not taken to 404 error pages.
• Monitor Google Search Console after launch for crawl or indexing issues.

Why this is important:

• Preserves organic search rankings.
• Prevents broken links and lost traffic.
• Maintains backlinks and page authority.
• Ensures a seamless user experience.
• Helps search engines quickly index the new Shopify site.

With proper URL mapping and 301 redirects, the transition from Magento to Shopify can be completed with minimal impact on SEO and user experience.