Metafields are custom data fields for products.
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Metafields in Shopify are custom fields that let merchants store additional information about products, variants, customers, orders, collections, and other Shopify resources.
For example, a merchant can create metafields for:
Metafields are useful when Shopify’s standard fields don’t provide a suitable place for specific information. They can also be connected to compatible theme sections and blocks to display custom data on the storefront.