How to Optimize a Real Estate Website for Better Google Rankings?

To optimize a real estate website for better Google rankings, start with strong SEO for real estate. Use location-based keywords such as city, area, and property type across your pages, titles, and meta descriptions. Create dedicated pages for each project and location to improve relevance. Ensure your website loads fast, is mobile-friendly, and has clear navigation. Optimize images with proper alt text and add schema for properties. Publish regular blogs on local market trends and buyer tips. A well-managed Google Business Profile, quality backlinks, and consistent content updates will improve visibility, traffic, and qualified leads over time.