How does the Buy Button work?

The Shopify Buy Button is an embeddable sales tool that lets merchants sell Shopify products on external websites, blogs, landing pages, and other online content.

It works by:

1. Creating a Buy Button for a product or collection in Shopify.
2. Customizing its appearance and behavior.
3. Copying the generated embed code.
4. Adding the code to an external webpage.
5. Customers can then view the product, select options, add it to their cart, and complete the purchase through Shopify’s checkout.

This lets merchants use Shopify’s products, inventory, cart, and checkout while selling through websites outside their main Shopify storefront.